14 January 2026

Guy Barnett, Minister for Small Business, Trade and Consumer Affairs

Up to 20 international buyers from eight different countries are seeing Tasmania’s premium fresh produce at the source this week.

It’s part of the Tasmanian Government’s inbound Fresh Produce Buyer Visit.

Minister for Small Business, Trade and Consumer Affairs, Guy Barnett, said the visit is an opportunity to highlight Tasmania’s strengths in provenance and innovation. 

“By bringing international buyers to fruit and vegetable producers across the state, we’re giving them the chance to meet our producers, see where our fruit and vegetables are cultivated, and experience the freshness and quality that defines Tasmanian produce,” Minister Barnett said.

Tasmania’s merchandise exports continue to build momentum, with goods exports reaching $4.59 billion in the year to October 2025, an increase of $151.1 million, on the previous year.

“Our horticulture sector is a strong and integral part of Tasmania’s trade success, and we are helping grow this industry by connecting the right markets with the right buyers,” Minister Barnett said.

Today’s itinerary brings international buyers to Harvest Moon to engage directly with producers, tour facilities, and see production standards first-hand.

“This program is about building relationships and showcasing some of Tasmania’s best prooduce,” Minister Barnett said.

“It strengthens our existing partnerships and opens the door to new opportunities across Asia and beyond.”

Harvest Moon is a great Tasmanian success story, with its Harvest Moon’s leadership in exporting Tasmanian produce and its role in championing quality, consistency and innovation.

From humble beginnings in Forth in 1981, Harvest Moon has grown into one of Australia’s largest privately-owned fresh vegetable producers. Today, the business has expanded across Australia and supplies more than 60,000 tonnes of vegetables annually from its Tasmanian operations alone.

“Harvest Moon’s success reflects the quality of Tasmanian produce and the drive and innovation within the industry,” Minister Barnett said.

“The inbound trade visitation program is part of our 2030 Strong Plan for Tasmania’s future. It creates collaboration between industry and government that can deliver growing export volumes for our producers and increasing regional jobs.”

The Tasmanian Government continues to back exporters through targeted trade services, market insights and capability-building programs that help businesses to export.

For more information on Tasmania’s trade initiatives, visit here.