The significant job opportunities provided by agriculture have been promoted by the Premier, Lara Giddings, at the Tasmanian Farmers and Graziers Association Conference in Launceston today.

Ms Giddings said Tasmanian agriculture was on the edge of one of the biggest expansions in decades thanks to investment in irrigation, the strength of the Tasmanian brand and growing global demand for fresh, quality food.

"We are entering one of the most exciting periods for farming in decades and the opportunities to create new jobs in the sector are huge," Ms Giddings said.

"There are plans in the pipeline that will double dairy production, double the size of the salmon industry and quadruple the wine sector.

"The vision to turn Tasmania into the food bowl of the nation is becoming a reality.

"The State and Commonwealth Governments are supporting this growth through our joint $200 million investment in major irrigation projects, along with initiatives like the $4.5 million Agritas Trade College at Smithton."

"At a time when jobs are being lost in other sectors of the economy, there is a significant skill shortage in agriculture

"That means we need to find new and innovative ways of up skilling workers from other industries, while encouraging young people to pursue a career in agriculture."

While at the conference, Ms Giddings launched six YouTube videos aimed at promoting a range of career pathways from horticulture and viticulture to marketing and other related industries.

"Work in agriculture is no longer confined to the paddock or the seat of a tractor.

"Initiatives like SenseT have put agriculture right on the cutting edge of digital technology.

"The partnership between the State and Federal Governments, the CSIRO and the University of Tasmania means farmers can use their laptops or smartphones to monitor things like soil moisture and crop health and control irrigators with the touch of a button.

"Farming is an incredibly diversified profession that incorporates elements of science, research, marketing and animal welfare.

"Rather than seeing young people leave the land, the State Government is committed to making agriculture as the engine room of the economy, providing jobs for future generations of Tasmanians."